Research Blog #9

My argument rests on the fact that athletic programs lean too much on their "staple sports" to bring in revenue for the rest of the sports, and big corporations are flocking to the sports that could make them the most money as well. The misallocation of funds among men's sports and females' sports is also slightly accentuated by the implementation of Title IX, which in a way allows this more favored behavior among sport programs.
A counter-argument is the rise of many female sports programs thanks to Title IX, and the amenities it brings to those teams so they can be able to perform at a higher level and compete against the best.
My thesis question was trying to find out if corporations could help change the tide around athletic funding, and if so how? Also finding out how Tile IX has affected the playing fields, and if that is really a concern for the future.

One opposing argument on this would be the actual dominance of football and basketball on a national scale compared to other sports, which is why these two sports are heavily publicized and pushed to generate more revenue. But, when we look outside of the U.S, these two sports are nowhere close to the revenue other sports bring in outside, and the same goes with their popularity. The universal sports are pulling in great numbers.